Peter Café Sport
Peter Café Sport is a legendary pub in the middle of the Atlantic at the island of Faial, in the Azores.
It is internationally known as a sailor’s café where for generations they stopped there for drinks, to rest, to escape storms and so on.
Peter Café Sport’s presence was very outdated, with a website which was developed in 2006. They had a new landing page but were not satisfied with what they had.
One of the challenges was to organize their entire collection of information, including photos, stories, newspaper entries, books quotes and much more.
To transform it into an experience which included history, a museum, the pub, an online store, sports events, tourism tours, their own Gin brand and Whale Watching proved to be quite a challenge as well.
The solution was to have something close to landing pages for most of the “chapters” of the business and then to have mini-experiences to each of the services they offer, such as Whale Watching and clothing store.
We divided the different areas of the experience by color and categories and organized them in a succint and straightforward way.