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Amarino, Digital Designer
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Since I was a little kid, I used to spend entire days {weeks, months} playing with Legos: building all kinds of worlds, stories and characters.


While playing, a single tiny house felt like an entire city; a tiny hero like he had the weight of the world on his shoulders, a giant fort with prisons inside and so on.

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This, I feel, was essential to becoming who I am today: a Digital Designer (who dabbles a bit into code) who loves to build things from the ground up.

I have more than a decade of experience in UX, UI, Creative Direction and Front-End Development and Motion, collaborating with teams and clients in creating beautiful functional experiences for the web.

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All works

Adega Graciosa

UX + UI + Art Direction
Project Description

Founded in 1962, the Adega e Cooperativa Agrícola da Ilha Graciosa has the mission and objective of promoting the agri-food products of the island, based on the values of respect, dedication, tradition, simplicity and transparency.

Technical Stuff

Figma

Wireframes

Prototypes

Design System

Problem

The biggest problem we faced was the fact that the Adega da Graciosa had close to no online presence and their sale exposure was limited to the tiny island of Graciosa in the Azores. The challenge was to expand their selling points to the other islands and the diaspora market.

Another challenge was the products photography, which they didn't have any.

Solution

The experience needed to be clean and straight to the point. We divided the website into two sections: the wines and the other products (which won't be as sellable as the great wines they produce).

As for the photos, I served as Art Director to create the best concept for selling their products.

Some Screenshots